When building your business, there’s a lot of different things you will have to consider. After the funding, location, and direction have been gauged, that’s when the physical building of your business begins.

One of the biggest pieces that companies usually overlook is the first impression they give to potential clients. In the past, companies just had simple paintings or inspirational slogans in their respective reception areas. And while that approach has a traditional, vintage feel, that style really fails to showcase the modern technologies and accomplishments that a modern business has.

With the new era of modern AV integration, companies now have the ability to wow potential clients or customers before they even have to speak with them. The use of digital signage and interactive kiosks help clients see the history or direction of a company, allowing them to reinforce their decision to pick your business before anyone else’s. Even something as simple as a crawl that show’s the day’s weather or top stories sends the message that you’re plugged into the world around you and keeping pace with everything modern.

And thanks to modern wireless technologies, AV integration has never been easier. Hanging a lightweight flat screen TV at eye level with a thin-client computer that can be controlled by your company’s IT department can help peak your cleint’s interest. With motion sensor equipped wireless speakers, you can easily help your client find their way around your office as they enter.

As I mentioned before, modern technology makes AV integration simple. There are no cables to be run across the office, just the worry about where to place the outlets. The low level of input needed gives both the contractor (who is building the building) and the business (who is renting or owning the building) the freedom to make an aesthetically pleasing room without having to put too much thought into exactly where all of the digital parts and pieces will go.

Investing in an AV welcoming experience will help take your business to the next level.

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